Epic Games v. Apple: Apple Can No Longer Force Developers to Use In-App Purchasing, Judge Rules
Epic Games v. Apple is a lawsuit between the video game developer, Epic Games and Apple Inc. The case was brought about because of Apple’s requirement that developers use in-app purchases to make money on their apps.
Image credit: Apple
Image credit: AppleEpic Games and Apple’s arduous fight has finally come to a partial end. Epic Games won an order today from Federal Judge Yvonne Gonzalez Rogers, preventing Apple from banning developers from sending links or other messages that steer consumers away from Apple in-app purchases. This is terrible news for Apple, which profits handsomely from App Store purchases, taking as much as a 15% to 30% share of total sales.
The following is the ruling:
Apple Inc., its officers, agents, servants, employees, and anyone acting in concert or participation with them (collectively, “Apple”), are hereby permanently restrained and enjoined from prohibiting developers from I including in their apps and metadata buttons, external links, or other calls to action that direct customers to purchasing mechanisms other than In-App Purchasing, and (ii) commingling their apps and metadata with their competitors’ apps.
Rogers said, “The Court finds that Apple’s anti-steering rules conceal important information from customers and unlawfully limit consumer choice.” “These anti-steering rules are anticompetitive when combined with Apple’s pending antitrust breaches, and a national remedy to remove those restrictions is warranted.”
The judge ruled in favor of Apple in its claim that Epic breached its App Store contract when it added a direct payment option to Fortnite for iOS, but the judge did not rule in favor of Apple in its claim that Epic breached its App Store contract when it added a direct payment option to Fortnite for iOS. Epic also failed to present sufficient evidence to back its allegation that Apple is a monopolist, according to the court.
On Twitter, Epic Games CEO Tim Sweeney slammed the decision that Apple’s App Store is not in breach of antitrust law. The firm intends to appeal the judgment.
Sweeney tweeted, “Today’s decision isn’t a victory for developers or customers.” “For a billion users, Epic is pushing for fair competition among in-app payment systems and app stores.”
The decision today is neither a victory for developers nor a gain for consumers. For a billion users, Epic is battling for fair competition among in-app payment mechanisms and app marketplaces. https://t.co/cGTBxThnsP
September 10, 2021 — Tim Sweeney (@TimSweeneyEpic)
Court Listener (source) (via CNBC, 9to5Mac)
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The when will apple vs epic be over is a dispute between Epic Games and Apple. Epic Games sued Apple for forcing them to use in-app purchases, which was ruled against by the judge.
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